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What is the commercial value behind ‘Luxury Brand X Fast Fashion Retailer’?

What is the commercial value behind ‘Luxury Brand X Fast Fashion Retailer’?

By Shirley Chen

Since the incredible success of the collaboration between Karl Lagerfeld and H&M in 2004, there has been a growing number of high fashion brands collaborating with fast fashion retailers. Ranging from designer brands such as Stella McCartney, Roberto Cavalli, Comme des Garçons, Versace, and Maison Martin Margiela to style icons such as Madonna, David Beckham, Beyoncé, and Anna Dello Russo, none of these collaborations have failed. In actuality, the high probability of success made it an appealingly lucrative opportunity for luxury designers to ally with the fast fashion retailers.

HM x Karl Lagerfield

(Source: http://styleblazer.com/88049/hm-collabos-which-high-low-end-collab-was-your-favorite/)

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Why sell art online? Growth of Online Art Sales

Why sell art online? Growth of Online Art Sales

By: Kevin Chi

E-commerce has altered all aspects of traditional retail industry, including the selling of art. Over the past 5 years, online art sales have grown by annualized rate of 5.9% to $845million of 2016 revenue[i]. With rapid growth in technology, change in consumer behavior, and increased operational efficiency, e-commerce will mark the new age of art selling.

 

Reasons

Change in Traditional Retail

Traditionally retail industries are set to decrease by -1.4% in 2017 and -1.1% over the next 5 years[ii]. This decline is despite growth in retail industry’s key external factors: household disposable...


Death of the Retailers

Death of the Retailers

Author: Kevin Chi

 

With revenue forecasted to decrease at 1.1% annually over the next five years, the once untouchable department store industry is now faced with a battle for survival[i]. The department store industry, which includes storied Canadian brands like the Hudson’s Bay and Holt Renfrew, have been...